Social Media

What Can You Do on Social Media?

What can you do on social media

What can you do on social media? The better question might be: What can’t you do? Social media has evolved from a simple means of keeping in touch with friends and family into a multifaceted platform offering endless opportunities for entertainment, education, and even career advancement. Let’s dive into some of the most exciting ways you can utilize social media today.

Get Some Entertainment

When it comes to entertainment, social media platforms are a goldmine. From videos and text posts to live streams and interactive content, there’s something for everyone.

Social media apps like YouTube, TikTok, and Instagram provide a constant stream of user-generated content that can keep you entertained for hours.

desk, laptop, notebook

Videos are a major draw, with everything from funny clips and viral challenges to in-depth tutorials and documentaries available at your fingertips.

Many social media users find themselves spending hours diving into content that aligns with their interests, whether it’s cooking, fitness, or gaming.

Digital marketing experts often use these platforms to engage audiences through brand exposure and promotions, seamlessly blending entertainment with advertising.

Interactive features such as polls, quizzes, and live Q&A sessions offer a more engaging experience, allowing users to actively participate rather than just consume content.

This user engagement is what keeps social media networks buzzing with activity and constantly evolving.

Make Money as a Creator

Becoming a content creator on social media platforms is not just a hobby; it’s a viable career path. Most social media platforms offer multiple ways to make money.

For instance, YouTube provides revenue through ads, channel memberships, and Super Chat donations during live streams.

Similarly, Instagram and Facebook allow creators to earn through sponsored posts and brand partnerships.

laptop, workstation, browsing

User-generated content is at the heart of this economy. Creators produce original videos, photos, articles, and other content that attracts a large audience.

This audience becomes a valuable asset, as social media marketing leverages these eyeballs for brand exposure.

Many businesses partner with influencers to promote their products, effectively reaching potential customers in a more authentic and engaging way than traditional advertising.

Social media users can also explore digital marketing and professional development through these platforms.

By sharing expertise and insights, users can establish themselves as thought leaders, attracting professional opportunities and building a social media presence that can lead to lucrative speaking engagements, consultancy roles, and more.

Moreover, platforms like Patreon allow creators to earn directly from their fans, who pay for exclusive content.

This model fosters a closer relationship between creators and their audience, encouraging higher levels of user engagement and loyalty.

Build Relationships and Connect with Family and Friends

One of the most fundamental answers to “what can you do on social media?” is connecting with others.

Social media platforms like Facebook and Twitter make it easy for social media users to stay in touch with family members and old friends, regardless of geographical barriers.

By using these platforms, you can share updates, photos, and videos, allowing you to build relationships and keep your loved ones informed about your life.

workspace, coffee, laptop

Social networking sites also offer features such as groups and events that help internet users with similar interests come together.

This fosters a sense of community and belonging, which can have a positive impact on mental health.

User engagement through likes, comments, and shares further strengthens these connections, making social media an integral part of maintaining and nurturing personal relationships.

Promote Businesses and Drive Traffic Through Social Media Marketing

Social media marketing is a powerful tool for businesses looking to promote their products and services.

By creating engaging content and leveraging social media accounts on platforms like Instagram and Twitter, businesses can reach a broad audience and convert social media users into loyal customers.

Social media platforms provide analytics tools that help marketers understand user behavior and preferences, allowing them to tailor their strategies for maximum impact.

bed, woman, work

In addition to organic posts, paid advertising on social platforms can drive traffic to websites and increase brand visibility.

By utilizing targeted ads and influencer partnerships, companies can achieve higher user engagement and enhance their online presence.

This approach not only attracts potential customers but also encourages existing ones to spread the word, creating a ripple effect that can significantly boost business growth.

Learn and Develop New Skills

Social media is not just for entertainment and communication; it’s also a hub for learning and professional development.

Platforms like YouTube and LinkedIn offer a plethora of resources, from tutorials and webinars to industry insights and articles.

Social media users can easily access information on a wide range of topics, helping them acquire new skills and stay updated with the latest trends.

desk, computer, modern

For professionals, social media use can facilitate networking with industry peers and experts.

By engaging in conversations and sharing content, users can build a robust social graph that opens up opportunities for collaboration and career advancement.

Participating in online communities and attending virtual events are excellent ways to enhance one’s knowledge base and professional network.

Raise Awareness and Inspire Action on Social Media Accounts

Social media platforms have become crucial for raising awareness about social issues and inspiring collective action.

Activists and organizations use platforms like Twitter and Instagram to promote causes, share impactful stories, and encourage people to get involved.

By creating compelling original content and using hashtags effectively, they can reach a large audience and mobilize support for their initiatives.

social media, connections, networking

Campaigns on social media can have a significant impact on public opinion and policy changes.

By engaging with users through sharing content and sparking discussions, activists can amplify their message and drive meaningful change.

This form of social media marketing is not only effective in spreading awareness but also in fostering a sense of global community and responsibility among internet users.

In summary, social media is a versatile tool that offers numerous opportunities for connection, business promotion, skill development, and advocacy.

By leveraging the various features and capabilities of different social media platforms, users can enrich their personal and professional lives, making the most of their social media time.

Stay Informed with News and Trends

One of the significant advantages of using a social media platform is the ability to stay updated with the latest news and trends.

Social media offers a real-time feed of what’s happening around the world, making it easier for social media users to access breaking news and important updates.

Platforms like Twitter and Facebook are often the first places where major events and trending topics are discussed.

social, media, social media

By following news outlets and industry leaders, users can quickly get the information they need. Mobile devices make this even more convenient, allowing people to stay informed on the go.

Additionally, users can engage in the conversation by sharing their thoughts and opinions, fostering a more interactive way to consume news.

This active process of consuming and discussing news helps users stay engaged and informed about the topics that matter most to them.

Generate and Share Creative Ideas on Social Media Platforms

Social media is a breeding ground for creativity and innovation. Platforms like Instagram, Pinterest, and TikTok provide a space for users to create content that showcases their talents and unique perspectives.

Whether it’s through visual art, short videos, or creative writing, social media allows individuals to express themselves and share their ideas with a global audience.

ai generated, woman, laptop

The collaborative nature of social media also means that users can gain inspiration from others and improve their own practices.

By participating in challenges, trends, and collaborative projects, users can push their creative boundaries and develop new skills.

The ability to share content easily and receive instant feedback encourages ongoing creativity and growth, providing many benefits to those who actively engage in the creative community on social media.

Communicate and Collaborate Efficiently with Social Media Users

Social media platforms offer powerful tools for communication and collaboration.

For both personal and professional purposes, these platforms make it easier to talk, communicate, and work together.

Fast company practices often rely on social media for team collaboration, project management, and client engagement.

Tools like Slack, Trello, and even traditional social media platforms like LinkedIn facilitate seamless communication and collaboration among team members, regardless of their physical location.

For individuals, social media enables easy and instant communication with friends and family, enhancing relationships and keeping connections strong.

Mobile devices ensure that these conversations can happen anytime, anywhere, making social media a vital part of daily communication.

Whether it’s through direct messaging, group chats, or video calls, social media ensures that users can stay connected and collaborate effectively, making it an indispensable tool in the modern world.

Join and Engage in Communities of Interest

What can you do on social media to connect with like-minded individuals? One of the greatest strengths of social media platforms is their ability to bring together social media users who share similar interests and passions.

Social networking sites like Facebook and Reddit host numerous groups and communities where people can engage in discussions, share content, and exchange ideas.

woman, face, social media

Being part of these communities can significantly enhance a social media user‘s experience. It provides a sense of belonging and allows individuals to learn from each other, whether they are discussing hobbies, professional interests, or support groups. This kind of user engagement can also positively impact mental health by reducing feelings of isolation and fostering meaningful connections.

For businesses, engaging in niche communities can offer insights into customer needs and preferences, making it easier to tailor products and services accordingly.

Social media user active participation in these groups can also boost brand loyalty and trust, as businesses that listen to and interact with their customers are often perceived more positively.

People spend a lot of time on social media – so maybe should you too?

Enhance Personal and Professional Development

Social media use extends beyond entertainment and connection; it is also a powerful tool for personal and professional growth. Platforms like LinkedIn and YouTube offer countless opportunities for social media users to learn new skills and advance their careers.

From online courses and webinars to tutorials and professional groups, there is a wealth of resources available to help individuals improve and expand their skill sets.

laptop, iphone, workspace

Social media allows users to create and share their own content, showcasing their expertise and building a personal brand.

This can be particularly beneficial for freelancers and entrepreneurs looking to establish themselves in the digital world.

By maintaining active and professional accounts, users can attract potential employers, clients, or collaborators who value their knowledge and contributions.

Moreover, social networking through these platforms can lead to valuable connections and opportunities.

Networking with industry professionals, participating in relevant discussions, and staying updated with the latest trends can significantly enhance one’s career prospects.

Businesses can also benefit from these practices by attracting top talent and staying competitive in their industries.


In today’s digital age, the question isn’t just “what can you do on social media?” but rather “what can’t you do?” From building relationships and driving business growth to learning new skills and engaging with communities, social media offers a myriad of opportunities for social media users. Whether you’re looking to entertain, educate, or empower yourself and others, these platforms provide the tools you need to succeed. Now it’s your turn to make the most of your social media presence. Good luck!


What can people do on social media?

People can connect with friends and family, join communities, learn new skills, promote businesses, and stay updated with news and trends.

What can social media do for us?

Social media can enhance personal and professional relationships, provide entertainment and information, and offer platforms for self-expression and business promotion.

What are 5 don’ts for social media?

  1. Don’t share sensitive personal information.
  2. Don’t engage in online arguments.
  3. Don’t post without verifying facts.
  4. Don’t ignore your audience.
  5. Don’t overpost or spam.

What can I do to be popular on social media?

Create engaging and original content, interact with your audience, stay consistent with posts, use relevant hashtags, and collaborate with other influencers or brands.

Hi, I’m Anni-Louise Bossauer

Leave a Reply

Your email address will not be published. Required fields are marked *